Design Thinking for Data-Driven App Development · Quiz 2 · Sep 2025

In Karmic Design Thinking (KDT), the Empathize phase primarily seeks to:

A persona is most useful when it:

Don Norman’s idea of signifiers best aligns with:

Which of the following correctly lists the key stages of a project management process in order?

A common pitfall with Multi-Why analysis is:

Which statements describe strong “How Might We” (HMW) prompts? 1. They are grounded in target customer insights rather than solutions. 2. They prescribe a particular feature to implement. 3. They express a desired outcome or experience. 4. They are scoped enough to be actionable. Select the correct option using the codes given below:

How do Agile and Design Thinking complement each other in product development? 1. Design Thinking focuses on understanding target customers deeply, while Agile manages sprint cycles efficiently. 2. Design Thinking delivers features incrementally, and Agile generates features for customer research. 3. Design Thinking defines the right problem and solution direction; Agile ensures rapid, iterative implementation. 4. Both are sequential frameworks that must be completed before testing. Select the correct option using the codes given below:

Which of the following best distinguishes Design Research from Market Research?

State whether the following statement is TRUE or FALSE: ‘People who cannot temporarily let go of their role or status or set aside their own expertise or opinion will fail to empathize with others who have conflicting thoughts, experiences, or mental models.’

What is the purpose of the “Desired Result” in the conflict of interest model?

Which of the following is the best definition of customer acquisition?

In the Element-Name-Value (ENV) model, a well-formed contradiction reads:

Which of the following best describes the role of iteration in Design Thinking?

In the Solve phase, which facilitation move is most appropriate?

Which tool is specifically used to transform problem statements into exploratory problem questions during the design thinking process?

State whether the following statement is TRUE or FALSE: “Design Thinking is a linear process where each phase is completed only once before moving to the next.”

Low-fidelity prototypes are preferred early because they:

In Design Thinking, what best describes a Modified Customer Journey Map (CJM) created after multiple iterations?

When conducting testing for a prototype, which practices are considered effective? 1. Recruiting audience who represent the intended target customers. 2. Evaluating the prototype in a realistic context of use where possible. 3. Allowing paired participants at times to encourage natural conversation and reveal deeper insights. How many of the above are correct?

Which of the following statements are valid in the context of the Test stage of Karmic Design Thinking? 1. Prototypes may be created or refined for testing in this stage. 2. The Customer Journey Map can be updated based on feedback gathered during testing. 3. It is recommended to shift focus to a completely new target customer group during testing. 4. Practical implications and usability of the proposed solution are evaluated in this stage. Select the correct option using the codes given below:

EduMate: An ed-tech startup observes that students drop off during the onboarding process even though instructions are provided. Usability observation reveals that students skip tooltips and become confused at a mandatory course-selection step. [EduMate] Based on Don Norman’s principles, the most likely design issue is: Answer the question based on the scenario given:

HealthLink: A health-monitoring app allows target customers to log meals, steps, and sleep. The customers appreciate the visual design but report that the app “doesn’t understand what matters most.” Insights from the Empathize phase show that nutrition alerts (meaningful to customers) are buried deep in the menu. [HealthLink] The most appropriate step in the Analyze phase is to: Answer the question based on the scenario given:

RuralPay: A fintech app for rural merchants introduces QR-based payments. Field tests reveal merchants often hand their phone to customers because of unclear flow ownership. [RuralPay] The KDT phase that should be strengthened in the next iteration is: Answer the question based on the scenario given: